The Cynsational Entrepreneur

Whether you are thinking about starting a side gig, quitting your corporate job to start a full time business, or already rocking it as a solopreneur, you need a business plan. There are six key elements to an effective plan: Before you begin writing your business plan, you need to define your target customer. Be sure to pick up the complementary worksheet.         For more details on how to write an effective business plan, pick up the Quick and Easy Business Plan Guide and Workbook.     How to Boost Sales by Creating Good Habits Business Tune-Up...

We all want to be productive in our lives. We have goals and dreams we want to achieve. In order to get there, we have to take action. When you want to climb a mountain you have to prepare physically and mentally, gather the appropriate supplies, plan your path to the peak. You arrive at the starting point and then you have to start hiking up the mountain. You don’t look at the peak from the valley below and become distracted by the butterflies floating around your head.     To reach your goals you must focus on the tasks...

  When Diane Sawyer was asked the secret to her success, she said: "I think the one lesson I've learned is there is no substitute for paying attention." If Diane Sawyer's career is proof of the power of FOCUS, we should all work to improve. Did you know you can improve your focus with simple exercises? It’s true. Like working out to strengthen your muscles, you can workout to strengthen your FOCUS. Try these focus exercises which take less than ten minutes to do. GOOD LUCK!

  The previous post was all about the need to FOCUS to improve your productivity and to stop multitasking. Multitasking doesn’t work and leads to mistakes. So many of us have spent so much time trying to do several things at once that we don’t remember how to focus. The first step to increase your productivity is to develop your focusing skills. The following tips will help you improve.     Deep Breathing: Allocate at least 30 minutes each day to deep breathing, two fifteen minute sessions or three minute sessions are helpful. Find a quiet place to sit comfortably...

Our lives are busier than ever. Our expectations for success, career & personal, are higher than ever. We have laptops, tablets, & smart phones loaded with apps to make our lives run smoothly. Our goals are reached and our dreams are reality, right? Not so much. Many of us struggle to get check off items on our to-do lists, with tasks lingering from day to day. The paradox is this: the technology that is promised to make our lives easier has actually made us less productive. We are constantly tuned in and online, multitasking every minute of the day. Yet...