The Cynsational Entrepreneur — productivity

Part three of the business tune up: HOW TO CURE SHINY OBJECT SYNDROME Has this happened to you? You have a great idea – a really great idea – a new product, workshop, or service that you know your customers want and need. BUT .. you don’t have the knowledge you need to create it. For example, you want to start a membership site to provide monthly solutions to many clients at once. You have no idea how to set up a membership site. You don't know what software to use or how to convert your existing clients to a...

Proper planning is required for small projects to large projects - no matter the size or development of a business. Start-ups and well established successful businesses have equally important projects. An investment in planning upfront can make the entire project much easier to implement. Plus, the reward of a well executed project is better results. There are many benefits for you, as a small business owner, in learning the basics of project management and best practices to adopt.  Want to share the list with your team? DOWNLOAD Here    To share with your team: DOWNLOAD Here  Follow these best practices...

I stayed up way past my bedtime watching the drama of the voting results of the recent presidential election. Watching the percentages of vote totals change for the candidates every few minutes was like watching a high scoring football game. “Yea! We’re ahead.” “Uh oh, we’re behind” Back and forth. Up and down. As the path to victory became clear for one candidate, time seemed to be running out for the other. The result was surprising. Unexpected. Change was elected. Uncertainty dawned. I remain humbled and awed that I live in a time, and in a country, where elections and the...

I was asked recently what I do. I answered with my best elevator pitch:   “I am a virtual assistant. I provide resources and virtual assistance to entrepreneurs and solopreneurs.” The response I got was surprising. The normal response is usually curiosity about how I got started doing virtual work, or what type of assistance I provide, or even questions about my background. Sometimes the response centers around my lifestyle, the most popular question is whether I work in my pajamas (I don’t). But this time, the response was a derisive laugh, almost a snort. No joke! “Why in the...

Whether you are thinking about starting a side gig, quitting your corporate job to start a full time business, or already rocking it as a solopreneur, you need a business plan. There are six key elements to an effective plan: Before you begin writing your business plan, you need to define your target customer. Be sure to pick up the complementary worksheet.         For more details on how to write an effective business plan, pick up the Quick and Easy Business Plan Guide and Workbook.     How to Boost Sales by Creating Good Habits Business Tune-Up...