The Cynsational Entrepreneur — Business Tips

First impressions: You can only make one and it better count. The same principle holds true for your website. Part Two of The Business Tune-Up series is to conduct a Website Audit. When you started your business, your website design and creation was a large part of the process. You spent hours strategizing how your website would look and how your clients would use it. Since your ‘hung your shingle out’ you have probably added content, links, blog posts, products or services. Your website has grown with your business – does it still work for your business? Download the checklist, put...

As a business owner – whether you are a solopreneur, rocking a side gig, or have built a small business – you wear many hats. The ultimate responsibility for the success of your business, down to the tiniest detail, is yours. An online business, like any business, involves many moving parts. Owning a business is similar to owning a car. Take a look at the maintenance requirements for the first year of your car's life (from The Balance.com): Monthly (or More Often) Maintenance Tasks Check the tire pressure Check the oil level (high-mileage oil is recommended) Check the coolant level Clean...

Today's post is from the brilliant, larger than life, Jeanna Gabellini. Do you worry that you aren't enough of an expert in your field? Read on .... this post is for you! Everyone who owns a business has expertise that will be hugely appreciated by their 5-Star Clients and Customers. So why aren’t more business owners loud and proud about who they are and what they bring to the marketplace? I began my coaching practice fresh out of my first coaching workshop at The Coaches Training Institute. I’d been a coach prior to that weekend at a personal growth seminar...

An infographic is a visual way to offer a representation of concepts. Both simple and complex concepts are more easily understood through a combination of images and text. When you are trying to improve SEO, you may only consider content in text format. Images are often given the short end of the stick and are a late addition, added without much thought. But, they should not be an afterthought. People Are Visual: Most people enjoy looking at pictures. When reading online, information broken up by complementary pictures makes it easier to grasp information. Readers Want What They Want Now:  The...